Main Goal

Figy & Bull is a local burger brand known for bold flavors and quality ingredients. When we began working with the business, it had no real online presence and no defined visual identity. Our team took over the brand’s full social media presence, content creation and overall visual direction, shaping how Figy & Bull looks, feels and communicates across its digital platforms.

From product photography and video content to post design and publishing, our work defines how the brand is presented online and how customers connect with it before they ever place an order.

Objective

The goal was to introduce Figy & Bull to the digital space with a strong and confident identity. The visuals needed to trigger appetite instantly while building a consistent look that customers would remember. We focused on creating a bold but clean visual language that feels modern, energetic and local, allowing the brand to stand out in a highly competitive market.

Our Process

We developed a structured content and posting system that keeps Figy & Bull active and visually consistent. We plan content based on menu updates and promotions, prepare creative concepts, direct presentation on location and produce photography and video content in real working conditions.

Post production, design, caption writing and publishing are handled entirely by our team, ensuring a unified and recognizable digital presence.

Production

All production takes place inside the restaurant during real operating hours. We capture food exactly as it is prepared and served, focusing on textures, portions and presentation to create visuals that feel real and desirable rather than over styled.

Alongside photography, we produce short form video content designed for social platforms, helping the brand stay visible, engaging and relevant.

Results and Impact

Through consistent content and a clearly defined visual direction, Figy & Bull has built a recognizable digital identity and an engaged audience. The brand maintains strong interaction across its social channels and has developed a visual style that customers instantly associate with its name.

Our ongoing collaboration supports visibility, demand and long term growth.

Overall Review

This project shows how consistent production, strong visual direction and a structured social media presence can introduce a local food brand to the digital world and turn it into a recognizable online presence. Figy & Bull continues to grow with a clear identity, loyal customers and a strong digital foundation that supports daily performance.