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High-volume commercial photography services
Online platform photography and content production

Case Study: Foody

Four Years of Platform Photography at Scale

Large-scale platform photography by a 360 media production company

Overview

Foody is the leading food delivery platform in Cyprus and for the past four years our team has been responsible for providing photography services for restaurants operating on the platform. From the moment a restaurant joins Foody, we take over the complete photography workflow. We handle booking and coordination, carry out the photoshoots, edit the material and deliver the final images that are uploaded directly to the application. Our work shapes how hundreds of restaurants are visually presented to thousands of daily users across the country.

Objective

Foody required a photography partner that could operate at scale while maintaining consistency, speed and quality. The goal was not to create styled studio images, but to present food clearly, honestly and appetizingly in real working conditions. Every listing needed to look clean, trustworthy and visually aligned with the platform while still allowing each restaurant to show its own character. Our responsibility was to deliver photography that works in real kitchens, under time pressure, and across a wide range of cuisines.

Our Process

Over time we developed a structured shooting system that allows us to manage a high volume of restaurants without compromising quality. We coordinate directly with restaurant owners, prepare each shoot based on their menu, guide plating and presentation on location and work around active service hours. After each shoot we handle full post production and deliver final images optimized for the Foody platform. This process allows Foody to maintain a consistent and reliable visual standard across all listings.

Production

All photoshoots take place inside real restaurant environments. We work in active kitchens, capturing food exactly as it is prepared and served. There are no artificial studio setups or misleading styling. This approach ensures that customers receive what they see and helps restaurants avoid disappointment and complaints. The result is honest, clean and effective photography built for everyday use.

Results and Impact

After four years of continuous collaboration, our photography has become part of how Foody is visually recognized in Cyprus. Restaurants are familiar with the process, customers recognize the look and the platform maintains a professional and consistent presence across hundreds of businesses. The longevity of this partnership reflects reliability, trust and the ability to perform at scale.

Overall Review

This project demonstrates how a structured production system and consistent photography can support one of the largest digital food platforms in the country. For four years we have delivered imagery that helps restaurants present themselves clearly and helps customers order with confidence. And we continue to do exactly that, every day.

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