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Full restaurant media production services, sophocles kaskaounias
Food delivery brand growth through media production

Case Study: Stou Kyr Taki

A traditional Cypriot kebab takeaway & delivery store making its first digital introduction.

Photography, videography and social media content for restaurants

Overview

Stou Kyr Taki is a traditional Greek Cypriot takeaway-delivery store known for its grilled meats and local recipes. When we began working with the business, it had no real online presence and no digital identity.

Our team took over the creation and management of its social media, content production and overall visual direction, shaping how the brand looks and communicates in the digital space.

From scripting and filming to editing, publishing and original music production, all content is handled in house by our team. Our work defines how the brand is presented online and how customers connect with it before they ever place an order.

Objective

The goal was to introduce Stou Kyr Taki to the digital world in a way that felt authentic, familiar and true to local culture. Rather than creating standard promotional content, we wanted the brand to feel warm, honest and instantly recognizable to a Cypriot audience. The visual language needed to stay rooted in tradition while still being engaging, humorous and shareable.

Our approach focused on building trust, memorability and emotional connection, not just visibility.

Our Process

We developed a structured content system that allows Stou Kyr Taki to maintain a consistent and recognizable online presence. Each month we plan and script original concepts, schedule filming days and build a full content bank to support regular posting. All filming takes place on location and features carefully crafted storytelling that reflects local mentality and everyday life.

We handle all post production, music composition, caption writing and publishing, ensuring a unified and recognizable tone across every piece of content.

Production

Production takes place in real working conditions at the shop. We work with natural dialogue, real environments and a consistent cinematic style to create content that feels honest and familiar. A recognizable local actor is featured to strengthen emotional connection and cultural relevance.

The goal is to create content that feels more like everyday life than advertising.

Results and Impact

With no prior digital footprint, Stou Kyr Taki entered the online space with immediate organic traction. The content quickly built familiarity, conversation and repeat viewership. The brand developed a recognizable voice, a loyal audience and a strong sense of community around its content.

In a short period of time, the shop evolved from having no online presence into a local favorite with a clear digital identity.

Overall Review

This project demonstrates how cultural understanding, consistent production and strong creative direction can turn a traditional local business into a recognizable digital brand. Stou Kyr Taki now has a clear voice, loyal following and a digital presence that supports long term growth.

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